All of the artists featured in ‘Mustard’s Ones to Watch’ can be found at most secondary-market galleries and art dealerships, so make sure you understand the value of the work you are interested in buying and that you are paying the correct price for the work, buying below market price means you are effectively giving yourself a safety net if there are any price fluctuations so try to get the best deal you can and don’t be afraid to make an offer on a piece of work. This isn’t always possible as, quite often, the best works carry a premium as they are the most in-demand.
Condition and provenance are very important things to look out for especially when buying works by the likes of Andy Warhol, Keith Haring or any artists that are no-longer with us. Make sure you do your due diligence and that the work you are buying is genuine and that the condition is good. If you are buying purely for investment, always go for the strongest most popular imagery. Just because a piece of art might be signed by a big artist it doesn’t mean it will be a good investment.
Lastly, and probably most importantly, try and buy work that you genuinely love. 2022 has shown us that the value of art can swing both ways. Try and treat art as a medium/long term investment for it to be consistent, there are always cases where you can realise a much faster profit from investing into art but, there are no guarantees.
We have an advisory team working with a global network of investors, helping them to build collections of both personal and commercial value. If you are interested in looking at opportunities, you can register your interest here and one of our advisors will be in touch.